Lawyer (yep-a-dee-yep, I used to write things people never read) turned Brand and Copy Strategist, and Word-ucator for brands like you, who want to ZIG when others zag.
Hi, I'm Anita!
Why Original Content Should Be Your No. 1 in Your Strategy
Reels. Threads. TikTok. Sure they’re trending content channels, but what’s the one thing I believe should remain to be the #1 in your content strategy? Originality. In this episode, I share with you how you can create radically different content, and why if done right, it has the power to cement your authority and credibility and position you as the go-to.
Here’s what we cover in this episode:
The key in content strategy
Why original content is the one thing that is irreplaceable
Biz + Brand Strategist | Copywriter | Worducator | Speaker | Host of Brandfetti |, Creator of Wordfetti – a brand, copywriting, and marketing resource hub and home for brands that don’t do normal.
