Lawyer (yep-a-dee-yep, I used to write things people never read) turned Brand and Copy Strategist, and Word-ucator for brands like you, who want to ZIG when others zag.
The intersection of psychology and words absolutely fascinates me. In this episode, I dive into why it’s important we fuse psychology with our marketing and copy, and 3 ways that understanding human behaviour and how your audience approaches buying decisions can help you better your conversions.
In this episode, I talk about 2 things: our signature copywriting program Wordfetti Your Words, which opens later this month. Join the waitlist here wordfettigroup.com/wywwaitlist
I also speak about the 3-day live masterclass series we’re running to help you write better copy. 2 x 60-minute masterclasses, 1 x live Q&A with me, and a pop-up Facebook Group to hang and network with like-minded folk. You ain’t gonna wanna miss it.
|5:30 – 9:20||Things that stood out from Anita’s experience studying realm psychology|
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