$14.99? Reasonable.
$49.99? Kinda steep.
$499.99 per month?! Hold up.
Meta has quietly introduced a new 4-tiered subscription structure for its verification badge—topping out at nearly $500 USD/month (yep, you read that right). In this episode, Anita breaks down exactly what’s included, what it means for online business visibility, and whether it’s actually worth forking out that kind of cash—or if it’s better to zig where others zag.
Spoiler: if you’re relying on organic content, you’re gonna want to hear this.
In this episode, Anita dives into:
- What the 4 paid tiers actually include (hint: it’s more than just a blue tick)
- Why “more featured” vs “most featured” makes zero sense
- The red flags behind Meta’s support features (and what to do instead)
- A breakdown of what still matters more than any paid boost: content, connection, and clever strategy
Timestamps:
- 03:40 – The 4 Meta verification tiers (and how much they cost)
- 08:50 – “Most featured”? Employee impersonation protection? 🫠 Let’s unpack that
- 19:45 – Why it might not be worth it (and what to focus on instead)
- 28:10 – Organic content > paid shortcuts: a reality check for business owners
