Lawyer (yep-a-dee-yep, I used to write things people never read) turned Brand and Copy Strategist, and Word-ucator for brands like you, who want to ZIG when others zag.
There. I said it, HA! In this episode, I dive into why I don’t believe likes and follower counts are a measure of “success” when it comes to content and why it’s important we create content that is highly shareable. To help you, in this episode, I throw down 3 simple questions you can ask to help you generate content ideas that will be highly shareable.
Here’s what we cover in this episode:
Creating shareable content on Instagram for businesses.
Creating shareable content for organic social media growth.
Creating shareable content through personal stories and audience connection.
Timestamps:
2:31 – 3:37
Ideal audience versus number of followers
4:00 – 5:09
Why you shouldn’t focus on the number of followers or likes
5:26 – 6:39
Building elements of connection and conversation with your audience
Biz + Brand Strategist | Copywriter | Worducator | Speaker | Host of Brandfetti |, Creator of Wordfetti – a brand, copywriting, and marketing resource hub and home for brands that don’t do normal.
