What if growing your biz didn’t require more content, more time, or more effort?
In this juicy Wordfetti Club case study, Anita chats with Online Business Manager Catherine Mason about how she landed two new dream clients (plus a stack of warm leads) in just two weeks—without ads, funnels, or complicated launches.
With 15 minutes a day and a sprinkle of strategy, Catherine transformed her visibility and pipeline using one of our favourite Club visibility challenges—and she’s spilling the tea on how it all unfolded.
In this episode, you’ll hear:
- The simple mindset reframe that helped Catherine feel good about DM’ing potential clients (without being salesy)
- The exact 15-minute-a-day strategy she used to show up, connect, and convert
- The unexpected “growth mistake” she made early on—and what she’d do differently now
- Why being present and genuine in your engagement strategy can move the needle faster than a fancy funnel
Timestamps
- 06:00 – Catherine’s pivot from corporate life to a thriving OBM biz
- 11:45 – Her unexpected decision to say no to certain clients
- 15:40 – What happened when she used the DM challenge for the first time
- 24:55 – How she’ll continue to show up authentically as her biz scales
