So you’re posting… but no one’s sharing. What gives?
In this behind-the-scenes episode, Anita takes you inside a live hot seat coaching call from The Wordfetti Club, where she answers the golden question: how do you create content that people actually want to share?
From decoding the psychology behind the “share” button to the three types of content that naturally get re-shared, this one’s part strategy, part mindset shift—and totally actionable.
Whether you’re a marketer, service provider, or creative who wants more visibility (without more posting), this one’s got your name on it.
In this episode, Anita shares:
- The brain science behind why we hit “share” (and how to tap into it)
- The 3 content styles that get shared most—and why they work
- A super simple reframing question to help spark better content ideas
- What most people get wrong when trying to “go viral”
Timestamps:
- 02:20 – Why the algorithm loves shareable content
- 04:10 – The 3 reasons people actually share content (and how to use them)
- 07:50 – Creating content for your audience’s audience
- 10:20 – Why starting with “the person” changes the content game
