The Anita Siek Blog

We recently launched for the first time, our new membership: The Wordfetti Club. We welcomed 209 founding members, exceeding our original goal and in this episode, I peel back the curtains to share with you:

• The different stages of the launch and how it came about.
• Some key strategies I leaned on for this launch
• My 5 big lessons from this recent launch and why I believe we did so well.

Here’s what we cover in this episode:

• The evolution of Wordfetti Your Words
• The importance of consistency and longevity
• The ability to tweak messaging is my superpower

Timestamps:

9:19 – 9:54	What is The Wordfetti Club?
11:56 – 15:31	The ups and downs of running the business
15:42 – 17:09	Two key patterns
22:40 – 29:48	Lessons learned from the launch