Leads feel like they’re drying up? Sales a bit wobbly?
It might not be your offer. It might not be your funnel.
It might just be your messaging and how you’re showing up.
In Part 2 of the Conversion Series, Anita breaks down the 5 biggest mistakes that are quietly sabotaging your conversions—and what to do instead. These are the same blocks she’s helping clients bust through in real time. No fluff. No shade. Just straight-up fixes.
In this episode, Anita dives into:
- The real reason “delivering value” isn’t converting to leads and sales
- How stale messaging might be costing you money (without you realising)
- The content trap that’s attracting the wrong audience
- Why automation without authenticity is killing your connection (and your sales)
Timestamps:
- 02:40 – Mistake 1: Posting value and hoping for the best
- 06:55 – Mistake 2: Not tweaking your messaging with your audience’s shifting priorities
- 10:42 – Mistake 3: Attracting the wrong audience with misaligned content
- 14:30 – Mistake 5: Not showing up as you—aka the human behind the brand
