the
podcast

the
podcast

the
podcast

Welcome to my bottomless brain juice brunch.

Feast on my flearnings. 

Tuck into my teachings.

And wash it all down with my words.

Everything you need to know about the art of brand building, out of the box content ideas and stopping the scroll.

The art of content and social media

content magic

Tips, advice, and wisdom on running an online biz.

Gettin’ down to business

Business

My stories. Experiences. And brain bubbles.

The Anita Story

personal

Read more

Earlier this week, Rihanna made her come back publicly with a 13-minute performance to 113 million people + worldwide. In this episode, I throw down 5 marketing lessons we can all learn from Riri and how you can also apply this in your business and in your marketing. Here’s what we cover in this episode: […]

Read more

There is a big difference between how you market yourself as a product-based business versus a digital course creator versus a service-based business. In this episode, I bring in Lisa Bryne, an e-commerce marketing coach to chat through the marketing mix you need as an e-commerce biz, the biggest difference between service vs product based […]

Read more

Where the heck does one begin when it comes to planning and writing a blog? In this episode (as requested by one of our listeners), I share with you the 5 key rules to consider BEFORE you even write a blog, my 3-step approach to planning and writing a blog, and also ideas as to […]

Read more

Feeling blocked, stuck, or challenged by a decision for your business? Instead of jumping straight to the solution, and problem-solving mode, there is one big step that so many business owners are getting to make. I cover that exact question, in this short and sweet episode. Here’s what we cover in this episode: Timestamps: 2:17 […]

Read more

The online learning arena has no doubt boomed over the last 2-3 years. Diving into 2023, what can we expect? What are we predicting? What’s working, and what’s not? In this episode, I bring in my good friend, fellow online course creator Steph Taylor where we have a fireside chat around everything from what we’re […]

Read more

Collaborations and strategic partnerships are one of the most powerful (and cost-efficient) ways to grow and scale your business. But how the heck do you even start and approach a collaboration conversation?  In this episode, I bring in Collaborations expert, Danielle Wiebe to chat about what makes a strategic collaboration, the anatomy of a killer […]

Read more

Creating a freebie goes beyond simply poppin’ some tips and value gems on a PDF and publishing a landing page. In this episode, I dive into the DO’s and DON’Ts of creating a freebie. This is a must-listen if you’re currently in the midst of creating a freebie to build your email list. Listen here […]

Read more

“But I don’t want to upset anyone by sending too many emails!” – if this is you, then you’re gonna want to tune into this episode my friend. In it, I dive into 5 truth bombs as to how this could be costing your brand visibility and money, why I love unsubscribes, and 3 things […]

Read more

What the heck is a downsell and why should you consider having one for your next launch? In this episode, I dive into how a downsell can help you increase your sales for your next launch,  when it might be the right time to consider a downsell and how it helps you create more sales […]

from the podcast

from the podcast

from the podcast

Check out these latest posts

Lawyer (yep-a-dee-yep, I used to write things people never read) turned Biz and Brand Strategist, Copywriter, and Word-ucator* for brands like you, who want to ZIG when others zag. 

Oh hello, nice to e-meet ya! I’m Anita. 

sealed, packed with surprise confetti, and delivered straight to your inbox. 

your copy game, signed, 

cannonball

catapult

uplevel

omph

Get your paws on my 5 e-lessons to

A freebie so good I should probably charge

anita siek

Your Journey

Biz + Brand Strategist | Copywriter | Worducator | Speaker | Host of Brandfetti |, Creator of Wordfetti – a brand, copywriting, and marketing resource hub and home for brands that don’t do normal.